Search Engine Optimisation Services
Freelance SEO Consultant
Planning, creating and optimising keyword-focused content
Freelance SEO Consultant for Businesses That Want Results
Looking for an experienced freelance SEO consultant to help your business grow online? I work with ambitious brands and agencies across the UK to deliver clear, measurable improvements in organic search performance. Whether you’re struggling to get found on Google or looking to refine an existing SEO strategy, I offer practical, results-driven support tailored to your goals.
As an independent SEO expert, I bring hands-on experience, flexible collaboration, and a focus on delivering outcomes that matter. I don’t offer one-size-fits-all packages, every business gets a strategy that aligns with its market, resources and commercial goals.
Here’s how I help:
- Technical SEO audits to uncover and fix crawl issues
- On-page optimisation to improve relevance and rankings
- Keyword research focused on buyer intent, not just traffic
- Content strategy that aligns with search intent and brand tone
- Backlink analysis and outreach advice for long-term authority building
- Local SEO for location-based visibility in maps and organic results
Professional SEO Services for your Sector
I support small businesses, startups, marketing teams and agencies that need freelance SEO expertise without hiring full-time. Sectors I’ve supported include:
- Professional services
- Health and wellness
- SaaS and technology
- Creative industries
- Trades and local services
If you’re unsure whether SEO is right for your business, I’ll give you an honest view, not a sales pitch. My strategies have helped clients:
- Increase organic traffic by up to 300% in under 6 months
- Secure first-page rankings for highly competitive search terms
- Turn underperforming blog content into lead-generating assets
Every project is built around clear KPIs and realistic growth opportunities based on your market.
Why Work With a Freelance SEO Consultant?
Working with a freelance SEO consultant means flexibility, responsiveness, and lower overheads compared to agencies. You get direct access to an SEO expert who understands your goals and communicates clearly.
Benefits of working with me:
- No long-term contracts or hidden fees
- Transparent monthly reporting
- Fully remote and UK-based
- Collaborative approach with marketing teams or web developers
Ready to take your website to the next level? Book a free 20-minute call to see how my freelance SEO services can help your business grow. I’ll give you honest advice and a clear next step, whether you choose to work with me or not.
11+
Years of Experience
Growing and refining my skills and processes
60+
Businesses Helped
And dozens of others through audits and training
30+
Industries Worked In
Including tech, manufacturing, retail, financial, science and more
How it Works
SEO campaigns take a 3-step approach
1. Strategy
I audit your current SEO performance and create a strategy around what technical changes and content should be created based on data.
2. Technical
Using industry-leading tools, I find the sticking points on your website and fix as many as possible to ensure all pages are crawlable.
3. Content
Ongoing work will then consist of content creation and updating, quarterly keyword research, link building, regular audits and reporting.
Recommendations
“As well as being a gent and an absolute pleasure to work with, Paul is hands-on and has a great combination of strategic insight, technical proficiency and creativity that sets him apart from his peers. I would wholeheartedly and confidently recommend Paul to any business needing his skillset and am planning to use him again as a contractor.”
Joseph F
“Paul’s ability to unlock the right path for clients is incredibly refreshing – efficient, easily understood and consistent. A pleasure to work with.”
Chris N
“Paul has a knack for cutting through the noise and delivering results. He’s someone you can trust to manage marketing campaigns with precision and dedication, giving you peace of mind to focus on your business goals.”
Monalisa C
“Whilst I’d love to be able to be knowledgeable enough to write a deep review of Paul’s skills and expertise, PPC & SEO is like techno-wizardry to me! HOWEVER, I can vouch that Paul is a high level wizard. He is incredibly professional, and clearly equally experienced. Paul, I hope you know you’re my life-long go-to for anything SEO and PPC related! I can’t recommend him enough.”
Philip T
“Paul’s expertise in SEO and PPC is unmatched. His strategic approach and attention to detail consistently delivering outstanding results, making him an invaluable asset to any team. I would recommend Paul to anyone who is looking for either SEO or PPC services to enhance their business positioning and audience engagement.”
Elysha S
“Paul’s a highly skilled and diligent performance marketer whose strategic mindset and analytical approach helped consistently drive our campaigns to exceed performance benchmarks. For any business that requires a capable performance marketer with strong analytical skills and a proactive approach to driving business results Paul is your man.”
Jon P
“I had the pleasure of working alongside Paul at Karman Digital where he showcased incredible talent in performance marketing. His strategic knowledge and skills in SEO and PPC are exceptional, driving impressive results for our team. Paul is not only a valuable team member but also a patient mentor, always willing to share his expertise and elevate those around him.”
Andra B
“Paul is an absolute guru and expert when it comes to PPC & SEO. Not only is he an accomplished digital strategist, he is also technically accomplished. His attention to detail when it comes to campaign set up and reporting is second to none. He is my go to for any questions about search engine marketing or paid ads and he would be an asset for any company who works with him.”
Matthew W
“Paul knows his stuff! Thorough and thoughtful, I’ve found Paul to be a great source of knowledge and guidance on PPC, SEO and GA4. He’s happy to explain his thinking and make sound recommendations that deliver results.”
Anna H
FAQ about SEO
A freelance SEO consultant helps businesses improve their visibility on search engines like Google. This includes keyword research, on-page optimisation, technical audits, content strategy, and helping you build authority through backlinks. The goal is to drive more relevant traffic to your website and increase leads or sales.
It depends on your needs. Freelance SEO experts typically offer more flexibility, lower costs, and direct communication. You’re working one-on-one with someone who understands your goals. Agencies can offer scale but often come with higher retainers and less transparency. I offer freelance SEO services with the agility and experience many businesses prefer.
Most clients start to see improvements within 3 to 6 months, depending on the competition, your current website condition, and the consistency of SEO efforts. I set realistic expectations and focus on sustainable, long-term growth, not quick fixes.
No one can (or should) guarantee rankings, and if they do it’s a red flag. Google’s algorithm changes frequently, and rankings depend on many factors. What I do guarantee is a strategic, ethical approach that improves your chances of ranking well over time.
Yes, I offer both. If you need a detailed audit or a strategy roadmap, I can help on a project basis. If you want ongoing SEO support, I also offer flexible monthly retainers. We’ll work out what suits your business best.
Covering a Wide Range of Industries
Accountant
Agriculture
Architect
Art
Author
Automotive
B2B
B2C
Bakery
Bank
Barber
Beauty Salon
Bed and Breakfast
Builders Merchants
Butcher
Cafe
Car Dealer
Celebrity
Charity
Church
Cleaner
Clothing
College
Commercial Fit-Out
Construction
Cyber Security
Dentist
Department Store
Driving Instructor
Education
Electrician
Energy
Environmental
Estate Agent
Event Planner
Financial Adviser
Financial Services
Fintech
Fitness
Florist
Food & Drink
Funeral Director
Gas Engineer
Golf Club
Gym
Hairdresser
Healthcare
Home Improvement
Hotel
Interior Design
Jewellery
Legal
Letting Agent
Lighting
Logistics
Manufacturing
Mortgage Broker
Museum
Nightclub
Non-Profit
Office Design
Personal Trainer
Plumber
Professional Services
Property
Pub
Real Estate
Recruitment Agency
Removals
Restaurant
Retail
Roofing
School
Science
Software as a Service (SaaS)
Solicitor
Spa
Supermarket
Takeaway
Taxi
Tech
Theatre
Therapist
Tourism
Toy
Tradesman
Travel
University
Warehousing
Waste Management
Wellbeing
Wholesale
Yoga
Offering a Range of SEO Services
Technical SEO
Strategy
Local SEO
International SEO
E-commerce SEO
Lead Generation
WordPress SEO
WooCommerce SEO
Shopify SEO
Magento SEO
HubSpot SEO
Squarespace SEO
Migrations
Mobile SEO
E-commerce Technical SEO
Small Business SEO
Start-up SEO
SEO Management
Outsourcing